Outsourcing lead generation to a agency can be more profitable rather than doing it our self. Lead Generation is a skill not everyone can master. With the aggressive competition, lead generation is a task that requires knowledge; and not all firms know it. It is a challenging and time consuming task. 61% of marketers say achieving high-quality leads is one of their biggest challenges. 68% of business are struggling with Lead Generation, according to CSO Insights.
So, let us discuss what makes Outsourcing Lead Generation a good idea and why you should go for it.
1. Access to Quality Leads due to intensive network
In-house lead generation due to their limited reach, have access to limited resources. It consumes a lot of time to create a contact list and develop the skills to separate good leads from the bad. Increasing quality leads is the top priority for 68% of professionals, followed by increasing lead volume, at 55%.
The Outsourcing lead generation Firms have a network and access to the right contacts and data. Hence can generate good leads; that can be converted to sales. The Outsourced Lead Generation Company provides you with the right people you should speak to.
2. Outsourcing lead generation to focus on your core Tasks
The USP of your company is the product/service that produces maximum revenue for Business. It is the asset you own that cannot be bought elsewhere. Hence, if you wish to maximize the revenues for your business, you should focus on your asset and main skills. According to Hubspot, 63% of companies report that their top challenge is to generate traffic and leads.
To get best results, you should take the time out to understand your audience and teach them about you. Well, a little help from a third-party will take the problem off from you. Then why take the trouble of doing it? Outsource it!
3. Outsourcing lead generation to become Cost-Effective
Businesses have multiple costs which cannot be avoided, but it can definitely be optimized. Hiring professionals, training them, having a full-time team; all of which cost time, money. You need a team of at least two to three experts who can handle content, SEO, Email Marketing. Outsourcing Lead Generation will get you more leads because of the Agency’s advanced skills. An Outsourced Lead Generation Agency, on the other hand, concentrates only on driving growth for Businesses.
Buying access to the contacts and data owned by a Lead Generation Agency proves to be a quick way of getting Hot Leads for your business. Then your staff can just focus on converting them.
4. Outsourced Agencies are aware with the Technical knowledge of Lead Generation Software’s
It is not easy to generate enough leads to keep your business running and profitable. Setting up an email list, sales funnel, launch offers, are some tactics your business can use to find prospects. But an outsourcing Lead Generation Agency has its own dedicated staff with optimized systems perfected to develop hot leads.
A business cannot dedicate 40 hours a week for lead generation and have immediate success. It requires skills, practise, understanding across components to create an effective process that finally gets your business revenue-generating leads; which the outsourced Lead Generation Agency is expert at.
5. Nurture leads to get better results
79% of leads never convert into sales. This is because of the lack of nurture. When Companies focus on Lead Generation, they are not left with enough time and energy to dedicate further to nurture them. As the sales staff is dedicated to Lead Generation, over 30% of leads are left uncontacted. This ultimately leads to huge losses.
Outsourcing Lead Generation to an Agency provides better results. Then your staff can spend their energy in your USP asset. The Lead Generation Agency having expertise in its area, provides you with the best leads for your firm.
6. Outsourcing Firms do a lot more than just making calls
Many organizations think that Outsourcing Lead Generation is costly as all they do is just make calls which they themselves can do. But that is not that case, they do a lot more than that and hence are known to provide good results, good leads.
Lead Generation Agencies though are experts in one part, have specialized employees in various departments like:
- Content Creation and Marketing
- Email marketing
- Digital and Social Media Marketing
All this, apart from generating leads also highlights your business by creating awareness among the public.
7. Outsourcing lead generation for higher Profits for your Business
Lead Generation Agencies are core sales companies and a majority of them use a commission-based fee structure. They deliver you the results you demand from its lead generation strategy
Services like PPC, Social Media Marketing for which you pay to boost your sales, present you with results in detailed reports. All this helps you see where exactly the campaigns run by your outsourced Lead Generation Agency and have succeeded or failed
And if you’ve outsourced to a Lead Generation Agency that works on a commission basis, it has a vested interest in your firm having the best leads that can ultimately generate profits for the firm itself.
Hence, why do all the hard work? Outsource your Lead Generation to LeadFactory!
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